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<!--Generated by Squarespace Site Server v5.11.81 (http://www.squarespace.com/) on Thu, 17 May 2012 04:20:31 GMT--><rss xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:dc="http://purl.org/dc/elements/1.1/" version="2.0"><channel><title>Entermotion feed</title><link>http://entermotion.squarespace.com/home/</link><description>Recent posts to Entermotion's blog</description><lastBuildDate>Mon, 12 Mar 2012 17:47:23 +0000</lastBuildDate><copyright>Copyright 2007 Entermotion</copyright><language>en-US</language><generator>Squarespace Site Server v5.11.81 (http://www.squarespace.com/)</generator><item><title>Our Relogo Logo!</title><dc:creator>Entermotion</dc:creator><pubDate>Mon, 12 Mar 2012 17:29:29 +0000</pubDate><link>http://entermotion.squarespace.com/home/2012/3/12/our-relogo-logo.html</link><guid isPermaLink="false">117053:1045837:15401861</guid><description><![CDATA[<p>We&#8217;re really proud of our latest published work- in Relogo!</p>
<p><span class="full-image-float-left ssNonEditable"><span><img src="http://entermotion.squarespace.com/storage/crown.jpg?__SQUARESPACE_CACHEVERSION=1331574356171" alt="" /></span><span class="thumbnail-caption" style="width: 300px;">Entermotion&#8217;s Crown 3 Logo in Relogo</span></span></p>
<p><span class="full-image-float-left ssNonEditable"><span><img src="http://entermotion.squarespace.com/storage/crown2.jpg?__SQUARESPACE_CACHEVERSION=1331574419042" alt="" /></span><span class="thumbnail-caption" style="width: 300px;">Relogo</span></span></p>
]]></description><wfw:commentRss>http://entermotion.squarespace.com/home/rss-comments-entry-15401861.xml</wfw:commentRss></item><item><title>Our Logos are Lounging Around- In Logo Lounge Volume 4!</title><dc:creator>Entermotion</dc:creator><pubDate>Wed, 22 Feb 2012 20:20:07 +0000</pubDate><link>http://entermotion.squarespace.com/home/2012/2/22/our-logos-are-lounging-around-in-logo-lounge-volume-4.html</link><guid isPermaLink="false">117053:1045837:15146731</guid><description><![CDATA[<p>We&#8217;re always excited to see our work in print- this time in Logo Lounge Volume 4. A couple of our favorite pieces made the cut for the most recent edition of Logo Lounge: Kitchen Concepts, and Avivo. </p>

<p><span class="full-image-block ssNonEditable"><span><img style="width: 400px;" src="http://entermotion.squarespace.com/storage/kitchen.jpg?__SQUARESPACE_CACHEVERSION=1329942634923" alt=""/></span></span></p>

<p><span class="full-image-block ssNonEditable"><span><img style="width: 400px;" src="http://entermotion.squarespace.com/storage/avivo.jpg?__SQUARESPACE_CACHEVERSION=1329942781435" alt=""/></span></span></p>
]]></description><wfw:commentRss>http://entermotion.squarespace.com/home/rss-comments-entry-15146731.xml</wfw:commentRss></item><item><title>Strategy Isn't Rocket Science.</title><dc:creator>Entermotion</dc:creator><pubDate>Wed, 04 Jan 2012 18:11:03 +0000</pubDate><link>http://entermotion.squarespace.com/home/2012/1/4/strategy-isnt-rocket-science.html</link><guid isPermaLink="false">117053:1045837:14437578</guid><description><![CDATA[<p>&#8220;This isn’t rocket science, nor does this need apply only to large commercial endeavors. A simple strategy can be adopted to help all ranges and types of websites. Big companies can use strategy to determine how best to educate new users about their products and make it easy to purchase them. Likewise, a non-profit can identify a sub-set of particularly generous contributors and create a section of their website that appeals to this audience. Blog publishers can use strategy to formulate an editorial direction that increases readership. And in some cases, this plan can help rein in a client who is eager to add additional features, widgets, and gizmos.&#8221;</p>

<p><a href="http://www.alistapart.com/articles/landwarinasia/">http://www.alistapart.com/articles/landwarinasia/</a></p>
]]></description><wfw:commentRss>http://entermotion.squarespace.com/home/rss-comments-entry-14437578.xml</wfw:commentRss></item><item><title>Out For the Holidays!</title><category>Holiday Break</category><dc:creator>Entermotion</dc:creator><pubDate>Fri, 23 Dec 2011 13:28:30 +0000</pubDate><link>http://entermotion.squarespace.com/home/2011/12/23/out-for-the-holidays.html</link><guid isPermaLink="false">117053:1045837:14302422</guid><description><![CDATA[<p>Another year gone by! To wrap up 2011, we&#8217;re taking a little break. We&#8217;ll be back January 3, though- revamped, refreshed and ready to kick off the new year. </p>

<p>We always enjoy spending the week between Christmas and New Year&#8217;s with friends and family, but that doesn&#8217;t mean we&#8217;re not reflecting on the year we&#8217;re leaving behind. And, as usual, we&#8217;ll be evaluating the happenings of 2011 while thinking about <a href="http://entermotion.squarespace.com/home/2008/12/10/the-off-season.html">the little things.</a></p>

<p>We won&#8217;t be in the office, but that doesn&#8217;t mean we won&#8217;t be around to help with emergencies and other support-related requests. Send us an e-mail, and we&#8217;ll do our best to get you taken care of. </p>

<p>Have a very Merry Christmas, and a Happy New Year!</p>
]]></description><wfw:commentRss>http://entermotion.squarespace.com/home/rss-comments-entry-14302422.xml</wfw:commentRss></item><item><title>Entermotion in Logo + Letterhead Design 12</title><category>Client Work</category><category>Logo + Letterhead Design 12</category><category>Logos</category><dc:creator>Entermotion</dc:creator><pubDate>Wed, 28 Sep 2011 15:16:58 +0000</pubDate><link>http://entermotion.squarespace.com/home/2011/9/28/entermotion-in-logo-letterhead-design-12.html</link><guid isPermaLink="false">117053:1045837:13011276</guid><description><![CDATA[<p>We&#8217;re really proud to announce that we have work featured in Logo + Letterhead Design 12! It&#8217;s always fun to see the fruits of our labor in print. </p>

<ul>
<li><a href="http://entermotion.com/identity/paste-interactive">Paste</a></li>
<li><a href="http://entermotion.com/identity/rxdrugrep">RxDrugRep</a></li>
<li><a href="http://entermotion.com/identity/yampu-tours-and-travel">Yampu Tours and Travel</a></li>
<li><a href="http://entermotion.com/identity/green-pantry">Green Pantry</a></li>
</ul>

<p><a href="http://entermotion.com/identity/bunting-magnetics">Check out the rest of our identity work!</a></p>
]]></description><wfw:commentRss>http://entermotion.squarespace.com/home/rss-comments-entry-13011276.xml</wfw:commentRss></item><item><title>Glimpses of Genius, Beauty and Novelty. Learning Time.</title><category>Glimpses</category><dc:creator>Entermotion</dc:creator><pubDate>Mon, 19 Sep 2011 16:32:45 +0000</pubDate><link>http://entermotion.squarespace.com/home/2011/9/19/glimpses-of-genius-beauty-and-novelty-learning-time.html</link><guid isPermaLink="false">117053:1045837:12914197</guid><description><![CDATA[<ul>
<li>He preaches effective marketing&#8230; <a href="http://sethgodin.typepad.com/seths_blog/2011/09/that-buzzing-in-my-ear-didnt-mean-i-was-about-to-die.html">and practices it, too.</a></li>
</ul>

<ul>
<li>How to get your landing page <a href="http://www.copyblogger.com/seal-the-deal-part-ii-5-tips-to-designing-the-ultimate-landing-page/">design to compliment your copy</a></li>
</ul>

<ul>
<li>Always wanted to take a Launch Coach tutorial? <a href="http://www.thelaunchcoach.com/">Now You Can.</a></li>
</ul>

<ul>
<li>Someone calling you crazy? <a href="http://the99percent.com/videos/7078/Linda-Rottenberg-For-Entrepreneurs-Crazy-Is-A-Compliment">Say Thank You!</a></li>
</ul>

<ul>
<li>How do you know if you&#8217;ve found your passion? <a href="http://workawesome.com/goals/finding-your-passion/">Read this.</a></li>
</ul>

<ul>
<li>Find out why <a href="http://adage.com/article/small-agency-diary/small-agency-owners-teams/229643/">trust is a key factor in doing great work.</a></li>
</ul>

<ul>
<li>Need a refresher course in problem solving? <a href="http://observatory.designobserver.com/feature/how-do-you-solve-a-problem-like-design-school/30058/">Go back to school.</a></li>
</ul>
]]></description><wfw:commentRss>http://entermotion.squarespace.com/home/rss-comments-entry-12914197.xml</wfw:commentRss></item><item><title>When Less Really is More</title><category>Fundamentals</category><category>Restraint</category><category>Twitter</category><dc:creator>Entermotion</dc:creator><pubDate>Tue, 13 Sep 2011 20:59:36 +0000</pubDate><link>http://entermotion.squarespace.com/home/2011/9/13/when-less-really-is-more.html</link><guid isPermaLink="false">117053:1045837:12834246</guid><description><![CDATA[<p>If you follow <a href="https://twitter.com/#!/leeclowsbeard">leeclowsbeard</a> on Twitter (and we strongly suggest you do) you&#8217;re often presented with enticing bits of food for thought. </p>

<p>A recent niblet we liked: &#8220;Brands that will try anything often have nothing worthwhile to say.&#8221;</p>

<p>It&#8217;s a knock back to reality when there are so many new and fun things to try, and it&#8217;s something we find ourselves explaining to our clients quite often. </p>

<p>Client: &#8220;Should we join the <span class="caps">XYZ</span> Newest Social Media Site?&#8221;</p>

<p>After careful consideration of our client&#8217;s specific audience and brand identity, we might respond with something like:&#8221;Hmmm… it&#8217;s a good thought, but maybe we should wait? If your audience isn&#8217;t comprised of early adopters, holding off for a bit will let them know you&#8217;re not just jumping on the band wagon without doing your research.&#8221;</p>

<p>We continually remind ourselves to practice restraint when we&#8217;re building a website, a brand, or even a blog post. Less is more, after all. It&#8217;s so tempting to dip your toe into all the social media outlets out there, but the truth is, if you&#8217;re not going to do it really well, there&#8217;s no point in doing it at all.</p>
]]></description><wfw:commentRss>http://entermotion.squarespace.com/home/rss-comments-entry-12834246.xml</wfw:commentRss></item><item><title>Get Behind Your Design</title><category>Fundamentals</category><dc:creator>Entermotion</dc:creator><pubDate>Fri, 12 Aug 2011 17:47:32 +0000</pubDate><link>http://entermotion.squarespace.com/home/2011/8/12/get-behind-your-design.html</link><guid isPermaLink="false">117053:1045837:12496802</guid><description><![CDATA[<p>Day in and day out, you work. While there is some variation in what that comes your way, most projects are eerily similar. </p>

<p>So how do you keep your stuff from blending together like a bunch of synchronized swimmers? </p>

<p>You have to find a way to stand behind your design. Yep- you are a reflection of the work you do. You and your work are one in the same; the success of one means the success of the other. But it&#8217;s only you at the worktable.</p>
]]></description><wfw:commentRss>http://entermotion.squarespace.com/home/rss-comments-entry-12496802.xml</wfw:commentRss></item><item><title>First Things First</title><dc:creator>Entermotion</dc:creator><pubDate>Mon, 16 May 2011 14:32:44 +0000</pubDate><link>http://entermotion.squarespace.com/home/2011/5/16/first-things-first.html</link><guid isPermaLink="false">117053:1045837:11474057</guid><description><![CDATA[<p>We think this is a great article about setting aside time to work and being honest with yourself regarding your priorities… and cleaning the oven. </p>

<p><a href="http://www.subversivecopyeditor.com/blog/2011/04/first-things-first-.html">First Things First.</a></p>
]]></description><wfw:commentRss>http://entermotion.squarespace.com/home/rss-comments-entry-11474057.xml</wfw:commentRss></item><item><title>Jargon.</title><dc:creator>Entermotion</dc:creator><pubDate>Tue, 08 Mar 2011 17:45:11 +0000</pubDate><link>http://entermotion.squarespace.com/home/2011/3/8/jargon.html</link><guid isPermaLink="false">117053:1045837:10711623</guid><description><![CDATA[<p><iframe title="YouTube video player" width="480" height="390" src="http://www.youtube.com/embed/rLDgQg6bq7o" frameborder="0" allowfullscreen></iframe></p>

<p><a href="http://blogs.discovermagazine.com/badastronomy/">via Bad Astronomy</a></p>
]]></description><wfw:commentRss>http://entermotion.squarespace.com/home/rss-comments-entry-10711623.xml</wfw:commentRss></item></channel></rss>
